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#NewMusicAlert: Sipho the Gift – Hold Up

The talented young MC and producer Sipho the Gift  was featured as the Apple Music New Artist Spotlight in February this year and has appeared in Complex magazine and Pigeon & Plane’s list of upcoming rappers to watch from outside America.

Today Apple Music has released his new single “Hold Up

Sipho the Gift’s talent is supreme.  He is a bold lyricist whose wizardry has led to two outstanding projects. 2015’s Coming of Age documents an autobiographical tale of a young boy growing into a man, while 2017’s Kintsugi finds the man learning how to reconcile his past mistakes with a desire to become a better person.

He has worked with others across the globe, including US rappers like Well$, Deniro Ferrar and King Mez. In 2017, he earned a nomination from the UK’s Urban Music Awards for Best Hip-Hop Act.